Question
Hi herens,
I haven't seen a lot of talk about the yellow button problem here at here, but it has been a huge issue for some sellers so we're holding an informational webinar tomorrow on the topic.
We'll cover the background and go over some best practices for dealing with this change that eBay made recently.
You can learn more and sign up at: http://www.channeladvisor.com/webinars
I hope you are able to make it!
Scot
P.S. Here's the official blurb->
Understanding and Coping with the eBay UseTheYellowButton Changes
In Q4 2005, eBay changed the way the "Ask Seller a Question" system works and without notice started offering buyers the option to hide their email. This has caused a snowballing customer service problem for all high-volume sellers that has gotten progressively worse as other changes were made to implement email/day limits and spider defeaters. The UseTheYellowButton changes have also caused many other problems such as phishing/account hijack exposure and ultimately lost GMV/angry customers.
Based on our customer discussions, many top sellers are unaware of the change and have been sending emails to usetheyellowbutton*ebay.com not realizing that these are NOT going to the buyers that asked the questions. Other customers are in a quandary about how to handle the situation and many are now deleting all of these emails. ChannelAdvisor has been monitoring the situation and feels it is extremely important to share our findings with sellers.
The discussion will include:
UseTheYellowButton – Timeline of the rollout and basic background on the technology.
UseTheYellowButton – Phishing schemes to be aware of. What do I do if my account is hijacked?
UseTheYellowButton – Best practices: should you delete these emails? Are there ways around the problem? How do the email limits work and how can you maximize the number of customer requests you can answer/day?
Q+A
Answer
Date: January 5th, 2006
Time: 2:00pm EST
Duration: 60 minutes
-Jim